How to Improve Your Recruitment Strategy to Attract Skilled Workers
Management tips
Recruiting great workers is one of the more challenging parts of running a business. Finding the right people to work for your business can be costly and time-consuming, and you have to do it all over again if they don’t stick around. Perfecting your employee recruitment strategy can save you time and money while helping you track down candidates who have the best shot at success at your company.
Working with a recruitment consultant is a great first step. FPC National features a talented network of executive recruitment consultants who can help you meet your hiring goals as efficiently as possible. With that in mind, here are a few impactful recruitment practices to implement today!
Post on Specialty Job Platforms
If you currently post all of your job listings on generic job boards, it may be worthwhile to branch out into more niche platforms. Post on job websites that cater to specific professionals, skills, or project types. For example, the Fiverr job platform allows businesses to list small, one-off jobs as opposed to major long-term projects. If you need someone to write product description copy, create a brand logo, fix a website bug, or complete a tedious data-entry project, Fiverr is a fantastic resource. Take advantage of niche platforms like Fiverr that will help you find freelancers who are offering the exact services you need.
Hire on a Freelance Basis
Not looking for freelancers? Think again. Even if your goal is to fill a full-time position in your company, hiring on a freelance basis can be great for testing out candidates before spending money on onboarding, training, and employee benefits. Consider hiring people for contract-based work and having them work on a couple of projects so you can get a sense of their skills. If you find that one of your freelancers is a good fit for the full-time role, extend the offer to them! This is an easy and risk-free way to run your top candidates through a trial period.
Don’t Shy Away from Social Media
Social media can also serve as a great resource for talented employees. According to SproutSocial, 9 out of 10 brands use social media to source and attract new recruits! By implementing social recruiting strategies, you can quickly narrow your candidate pool and find job seekers who are excited about working for your business. Plus, social recruiting is free! You don’t have to pay a dime to post about your job openings on social platforms like Instagram or Twitter. And if you want to advertise your listing through social media ads, the cost is incredibly low.
Implement an Employee Referral Program
Creating an employee referral program is one of the best ways to improve your recruitment strategy. This process works by encouraging current employees to recommend people in their network who might be a good fit for the open position. If an employee vouches for someone, they’re much more likely to be a good fit compared with a complete stranger you find online. Don’t forget to reward your employees for their referrals!
Learn How to Conduct Great Interviews
Your interview can make or break the hiring process. Conducting a thorough interview is essential for determining a potential employee’s fit for the role, so you can avoid spending time and money onboarding someone who isn’t right for your business. Many hiring managers have a hard time evaluating candidates through video interviews. If you’ll be holding remote interviews over video chat, be sure to establish processes so you can minimize technical issues and avoid scheduling conflicts.
If you’re struggling with employee recruitment, you’re not alone. Finding talented, qualified, and engaged employees is harder than most people realize! Try to implement tried-and-true recruitment practices that can help you scout out and attract top-notch candidates who will stick with your business for the long run!
Connecting with an executive recruitment firm can help you achieve better hiring results. Contact FPC National for expert recruitment services. Call today! (212) 302-1141
About the Author
Marissa Perez has spent the last 10 years honing her marketing skills, and now she wants to share her knowledge with those who have decided to take on entrepreneurship.